I am Juan Ugarte,
a Ui / Ux Designer

and I make the complex beautifully simple.


About Juan

I help build products from idea to launch.
I cover many aspects of web, mobile, user interface and user experience design.

Why did I become a Ux / Ui designer?
  • Juan Ugarte

                      Ux Ui Design

    I love crafting beautiful, fun experiences. I've been an artist|techie all my life, both lobes fully engaged, integrated and neuroplastic.

Resume (PDF)

O ne of my earliest memories is as a 2 year old walking up the aisle of an airliner to the cockpit and gazing up at all those dials and knobs. I was transfixed. I'm told that at that age I would stop and straighten out rugs. Early indicators of someone who enjoys solving complex problems.

Fast foward to college: I built a full-sized cockpit mock-up for my Industrial Design Master's thesis. Concurrently I earned my instrument rating and commercial pilot licence. Over the years, I've garnered extensive design experience across several disciplines: Web | Exhibit | Print | Product.

I love learning and observing how people interact with objects. And while I'm a minimalist at heart, I enjoy gadgets. I fixate when I see a cool dashboard. I gaze lustfully at good info graphics, especially data driven, allowing me to see the big picture when it's put together like a photo mosiac. I've learned the common elements of good user-centered design across several mediums.

I listen, really listen. There's a reason why humans have 2 highly specialized ears and only 1 multi-tasking mouth. I absorb the stakeholder's concerns, align them with user expectations, then craft a user experience that will gratify and delight.

Understanding how users respond to interfaces has been a life long passion. UX and UI pull all of my innate traits, interests, and design experience together.


User Experience means different things depending on the context.
Here's a chart to map areas of my expertise.



Responsive CMS include Adobe Experience Mananger, Joomla, Ektron and Workpress

User Interface

Expert in HTML, CSS.
Familiar with Jquery, Ajax, PHP

User Experience

Personas, Journey Maps, User Flows, Wireframes, Site maps, Mockups, Prototypes


Info Graphics, Icons, Layout, Epub


Concept through Production Drawings


Resume (PDF)

Here's some of my work.



Personal Electric Vehicles


a crime fighting app

Hedgerow Studio

custom patio umbrellas

Self Realization Fellowship

Ektron CMS

San Gabriel Valley Realtor

Responsive Website

Aircraft & Cockpit Studies

Icon Studies

Leapfrog Systems

Smart Irrigation Control

Capital Group

NAD Intranet

Simplicity is the ultimate sophistication

- Leonardo da Vinci -


I worked with some awesome people. Here's what they are saying:

  • "Juan's approach to design is (literally) multidimensional."

    Barry Gottlieb, UX Architect & Design Director for Client Services IT at Merck

  • "Juan is a clear and concise communicator...."

    Dana Terrell, LCSW, EAC

  • "I have worked with Juan for many years and can confidently attest to his exceptional work ethic and capabilities. He is constantly striving for excellence..."

    Stephanie Wise, Writer/Producer/Digital Strategy

  • "Juan is one of the most versatile and creative designers I know."

    Craig Marshall, Co-Founder of GAPzip

  • "He was a delight to work with, highly professional and proficient."

    Eli Kuslansky, interactive media

  • "Juan has the unique blend of drive and attention to detail. His enthusiasm for new projects was only outmatched by his technical skills and application methodology."

    Frank Marquette Sculptor - Faux Bois and Abstract

1000 Cordova St., Pasadena, California 91106 USA

T. 323.528.9442
E. juan@oaxa.biz
Twitter @oaxa

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